Loyalty

  • Strategies to Create the Right Loyalty Program that Retains Customers

    You must have heard an age-old business mantra that says, “Customer is King”. It still holds true in today’s market scenario. Every business, whether online or offline needs a good customer base to boost its brand value. It is extremely important to ensure that your customers get a streamlined experience because it plays a crucial role in the success of the organization. Businesses should not only keep their focus on gaining...

  • Customer Loyalty Programs are necessary than ever!

    Having a loyalty program working for your brand is not just imperative for your business but its more of a necessity! Why? Customers today are demanding, they have a lot of options to explore and a few reasons to stick with one brand for long.  It’s only the customer loyalty programs which can retain them and keep them bonded. Companies throughout the nation are utilizing loyalty programs more often than ever and have started...

  • Is Blockchain the right choice to power Customer Loyalty Programs?

    A research suggests that the average customer is a member of more than 14 different loyalty programs but, generally active only in a handful. You may not always find customers who genuinely wish to stay loyal to your brand, in general cases, people mostly look for freebies, handouts, and lowest compared prices. It’s the era of complete transparency, customers rely on the brand which is open to their queries and follow a set of process...

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