Android and iOS: A Head to Head Competition

June 17, 2016

Reading time about 3 minutes

When a buyer steps into the market, he/she is always confused regarding the fact that there are a lot of choices available when it comes to smartphones. The main confusion occurs among the users when they come across the head to head tussle between iOS and Android.

In this blog, we have laid down three factors which would help you in judging what is best for you after conducting a careful analysis:

Cost effectiveness

When talking of android, these devices are available in a gigantic segment. Ranging from economical devices to costlier ones, this OS giant seems to provide a wide range of smartphones. The fact that free applications are an inherent feature of android makes it an amazing choice for people who are budget conscious.

Apple, on the other hand, is known for making expensive devices as compared to Android. Last two iPhone launched were among the costliest smartphones around.

User Interface

Initially started by the Windows, gradually all the mobile platforms tilted towards flat, minimalist, colorful, fast UI. Apple has stayed up to its words to provide the best with the launch of iOS 9. With its redesigned features like app switcher, improved podcast app, camera app and much more, you get a whole revamped experience while using iOS 9.

The latest version of Android OS has been none other than Marshmallow. App developers have done a lot to bring the new improved features such as permission management, fingerprint security, doze and much more.


In the case of iOS, it has always been a lucrative platform for ios app developers. The reason being the revenue generated in the apple app store is far greater than their android counterpart. The former tends to generate 75% more revenue than the google play store.

On one hand, where iOS dominates in terms of revenue, Android continues to tighten its hold over the number of users. Meaning thereby, the number of users making use of Android phones is much more than the IOS users.

Analyze all the above factors carefully to select the smartphone according your requirement.


As Nancy Pearcey once said:

“Competition is always a good thing. It forces us to do our best. A monopoly renders people complacent and satisfied with mediocrity.”

Hence, it is necessity to have an intense competition in place because it enables companies to achieve their goal, showcase demonstration and every necessary factor to overcome obstacles; and get an understanding that commitment and hard work gives way to a wider scope of success. It teaches you to think outside the box and discover innovative ways to elevate the company.


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